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Division among specialized departments
The design team is consisted of thirty members, who are grouped on a project basis. Whilst working in a team, the members supports one another, and compete in the meantime. In addition, the team participates in the underwear exhibitions held in main cities all over the world. Working collaboratively with the suppliers, they develop new materials including lace, fabrics and accessories. The team endeavors to keep itself in pace with the world fashion trends all the time. The design works are allocated to designers with diversified expertise, and projects are handled by dedicated professional teams. These facilitate lateral thinking, which in turn promotes superb design ideas.
Designer
- Market information collection & Interpretation of fashion trend.
- Product design and planning.
- Material plan and selection.
- Design and development of lace material.
- R&D through the participation of underwear exhibitions in Europe, USA and Asia.
Pattern Experts
- Produce patterns for the products.
- Test and measurement of pleats.
- Test and measurement of cups for underwear.
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